Nowadays the spectrum of advantages of applying 3D Rendering is as wide as the creative capacity. In Architecture and Real Estate, it is no different.

Although the objects of Real Estate and Architecture and Design are profoundly different, it can hardly be denied that whatever the purpose for resorting to communicating a project through 3D Images, they will save you a lot of money. Listed below are the top 5 reasons why you should invest in 3D Architectural Renders:

1. Higher Prices: It is easy to draw a parallel between Home Staging and 3D Architectural Visualization. From a real estate marketing point of view, compared to showing an empty house, home staging significantly increases sales. However, home staging services of this kind will depend on the condition of the property being marketed, the need for renovation work, and the budget available for these services. By using 3D architectural services you can fit all the above services into one. Add to that the added value that a 3D rendering can show you the precise finishes, the design furniture oriented to your target audience, the ideal lighting, and the perfect image composition.
2. Faster Approval: Getting approval becomes easier when the presentation of the project allows for the best possible visualization of the proposal. An accurate picture of the proposal allows for a more concrete discussion of the regulators’ concerns. This discussion can reduce the number of revisions throughout its development and speed up the approval process. The 3D Images presented in these phases are conceptual in nature. They do not require as much detail and rigor as marketing images, and thus may become more cost effective. The 3D model and the work done are also often an asset in the development of the project and the handling of the information by the different players. Be sure to ask your 3D visualization company if they offer dedicated pricing for conceptual renderings and 3D model sharing.

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   Fast Design Process: The design process can become time-consuming.  With the need for collaboration of various specialties throughout the project, such as the team of architects, landscape architects, interior designers, investors and specialties, dragging out the process of clarification and decision making. Through architectural visualization decisions about colors, materials and even overall design become immediate and extremely visual. This moves away from Moodboards and Material Samples that cause doubts and make it complicated to get a global vision of the project.
4. Generate Interest: An extraordinary architectural visualization can be used in many different marketing channels to showcase your project. An image can be placed on your website, on the different platforms and social media. Used in advertisements, magazines, brochures and billboards and on the different listing platforms. An image allows you to not only show your project in its best light to people but make them connect with it. 3D Renders sell the dream and lead to easier marketing of your project and consequently increases sales.
5. Faster Selling: The biggest benefit of an image will probably be to show your project to potential buyers and accelerate sales. The longer your property remains on the market, the lower its market value may become. Either due to delayed interest or changing market conditions. Incredible 3D imaging can be a game changer. Getting the growing interest to accelerate sales. In many cases, it can convert to a pre-sale with the property still unfinished, which often translates into faster bank financing and less risk of putting construction on hold until financing can be confirmed.

In summary: given that most good quality 3D architectural images can be ordered at increasingly comfortable budgets, and given that 3D Renders are beneficial in many different areas of architecture, real estate development and marketing, for most developers, it seems that this is the obvious process to adopt these days when you are trying to in the process.